Messenger Marketing Automation
As usage of messenger platforms such as Facebook Messenger and Whatsapp continues to rise smart brands are seeking to establish meaningful connections through these new channels. With messenger automation and chatbots, we are seeing the merging of dark social activity and community management, it is projected that by 2020 over 80% of businesses will have some sort of chatbot automation in place.
What would 7 extra leads per day mean for your business? Would messaging your customers back in seconds rather than hours make a real difference? Would automating aspects of your messaging improve staff productivity?
Business Benefits
Bots offer businesses the opportunity to have one-to-one conversations at scale 24 hours a day. Users don’t need to download an app, it is available via a messenger service that they are already familiar with.
Happy Customers
A customer support bot can answer FAQs, provide order updates, and much more 24/7. It will improve your customer relations and increase your revenue.
Lead Generation
Key snippets of your conversations can be automatically stored online. A CRM bot can collect feedback and even provide personalised updates based on the information stored. It makes for a very powerful lead generation tool.
Engaging Content
Many brands, blogs and news outlets broadcast daily updates or highlights about your favourite topic, from politics to finance. These types of bots provide instant awareness on your favourite topics.
Smart Automation
A bot isn't just for communicating with humans. Scripts and triggers can be created to communicate with third-party applications. Communications between customers or colleagues can be utilized to automate everyday tasks, saving time and money.
Entertaining
An entertainment bot can engage with humour, fun activities, and interactive content. It's a great way to showcase your brands persona whilst actively engaging with your audience in a personalised manner.
Sales Support
A bot sales assistant is a popular bot amongst innovative e-commerce companies. This type of bot can recommend products that match the customers request as well as many other useful benefits.
What Can a Chatbot Do?
The key functionalities of a chatbot are to connect, understand and respond. Whilst these three principles are simple when used correctly their potential is limitless. We can do anything with messenger automation but we suggest we start with your objectives or problems and build from there.
Communication That Works
At Chit Chat, we are specialised. This approach means we have developed a highly capable team of experts within a very specific marketing niche, offering hyper-focused efforts and unrivalled service.
Messaging is one of the few things that people do more than social networking.
– Mark Zuckerberg
Let’s Chat
Contact us to discuss how we can help transform your messenger communications.
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