You can send your content campaigns to be sent right away, use a smart trigger or schedule it for a specific date. These sequences will help increase your retention and activation rates.
Unlike email marketing, messenger marketing is a two-way communication channel. The inputs sent by the user will determine the response/flow of the Messenger bot which allows for 1000s of possible permutations creating a highly personalised experience which can be consumed at the users own pace.
Messenger bots can have CTRs ranging from 20% to 60%, that’s 8X more clicks than the average email campaign.
|Web Form||Messenger Chatbot|
|Instant Customer Profile (CRM)|