16 May
Competitions & Giveaways Using Messenger
Entry Points
Marketers know that giving away something for free can be powerful marketing technique.
Chatbots are the perfect vessel to host giveaways, prizes, and contests due to their superior engagement rates, advanced logic and easy to use interface.
Getting people to participate in your contest is straight forward with Facebook click to Messenger adverts which will trigger the chatbot when clicked.
Paid adverts will have the greatest reach but you can also promote your competition organically on your social channels, website and emails.
Enter Giveaway
Capture & Store Entries
Automated Followups
All your customer interactions are processed and custom attributes stored to help deliver targeted manual or automated follow-up messages.
A chatbot can provide continued re-engagement with existing subscribers to boost repeat business.
Chatbot vs Web Form
Messenger bots are simply the next step in the evolution of traditional website forms. Lead Messenger bots allow you to nurture the leads in a more natural way.
| Web Form | Messenger Chatbot | |
|---|---|---|
| Instant Customer Profile (CRM) | ||
| Personalised | ||
| Flexible | ||
| Scalable | ||
| Automation | Basic | Complex |
| Conversion Rate | Average | High |
| Setup | Simple | Advanced |
